Ferndale, Michigan | Investment Property Kitchen & Bathroom Renovation
This Ferndale home came to us as a second investment opportunity — another property where the goal was clear: renovate strategically, protect the margin, and sell. The home needed a complete kitchen overhaul and a full bathroom update to compete in Ferndale's active resale market, where buyers are design-savvy and expectations are high.
The result is a home that reads as genuinely renovated — not flipped on a budget — without the premium finishes that would have eaten into the return. That balance is the art of investment remodeling, and it's one of our specialties.
The Design Strategy
For investment properties in Ferndale, the target buyer matters more than personal preference. Ferndale attracts a younger, design-conscious demographic — buyers who know what a well-renovated kitchen looks like, who appreciate thoughtful material choices, and who will pay a premium for a home that feels current rather than generic.
That insight shaped every decision in this renovation. We chose finishes that feel elevated without crossing into luxury pricing. We designed a kitchen that photographs beautifully — because in today's market, the listing photos are the first showing. And we kept the palette cohesive throughout so the home shows as a unified, intentional renovation rather than a room-by-room patchwork.
The Kitchen
White Shaker Cabinetry & Quartz Countertops
White shaker cabinetry with black matte hardware is one of the most consistently rewarded choices in Ferndale's resale market — timeless enough to appeal broadly, contemporary enough to feel current. Paired with white quartz countertops with soft veining, the kitchen reads as clean, bright, and move-in ready from the moment a buyer walks in.
Sage Green Vertical Tile Backsplash
The backsplash is where the design earns its personality. We chose a soft sage green vertical tile — a subtle color choice that adds warmth and character without polarizing buyers. The vertical orientation draws the eye upward, making the kitchen feel taller and more open. It's the kind of detail that makes a listing photo stop a scroll and makes a buyer remember the house after a full day of showings.
Microcement Range Hood
The custom microcement range hood is the focal point of the kitchen — a dark, matte finish that anchors the room and adds the kind of design moment buyers aren't expecting in an investment property. This is exactly the type of decision we make strategically: a finish that costs relatively little to apply but signals quality and craftsmanship at a level that justifies a higher ask.
Barn Door & Open Layout
A sliding barn door separates the kitchen from the utility area while keeping the floor plan feeling open and connected. It's a practical solution that adds character and photographs extremely well — another detail that earns its cost in buyer perception without adding significant expense to the renovation budget.
Hardwood Style Flooring
Warm, wide-plank hardwood-style flooring runs continuously through the kitchen and into the living areas — creating the visual flow and cohesion that makes a renovated home feel complete rather than updated room by room. Continuous flooring is one of the highest-return decisions in an investment renovation, improving both the way the home feels and the way it photographs.
The Bathroom
Modern Vanity With Vessel Sink
The bathroom vanity is a statement piece — a dark slatted cabinet base with a white vessel sink and matte black faucet. In Ferndale's market, buyers respond to bathrooms that feel designed rather than just updated. This vanity does that efficiently: strong visual impact, competitive price point, broad appeal.
Hexagon Floor Tile & Curbless Shower
Classic hexagon floor tile in the bathroom grounds the space in a timeless pattern that reads as quality without requiring a premium material budget. The curbless shower entry keeps the space feeling open and modern — and increasingly, buyers are looking for this regardless of accessibility needs.
The Result
A Ferndale home that sold with a strong return — renovated to a standard that the market rewarded, designed with the buyer in mind at every step, and completed on a timeline that respected the carrying costs of the investment.
This is the second investment property renovation we've completed in Ferndale, and it reinforces what we've seen consistently: in this market, design-forward renovations that feel intentional outperform generic flips at resale. Buyers here know the difference, and they pay for it.
What This Project Demonstrates About Our Investment Approach
Every decision in this renovation was filtered through the same question: does this return more than it costs?
The sage tile backsplash — yes. The microcement range hood — yes. The vessel sink vanity — yes. Premium appliances — no, we went with stainless mid-range that photographs well and appeals broadly. Custom millwork throughout — no, we focused the craft budget where buyers look first.
This is what strategic investment remodeling looks like. Not cutting corners — making smart choices. Knowing where elevated design pays dividends at resale and where it simply adds cost without adding value.
We bring this thinking to every project we take on — investment properties and primary residences alike. Because at the end of the day, your home is one of your most significant financial assets, and the decisions made during a renovation should honor that.
Learn more about our investment property remodeling
Project Details
Location: Ferndale, Michigan
Project Type: Full Home Flip / Investment Property Renovation
Scope: Full kitchen renovation, bathroom renovation, flooring, interior finishes throughout
Key Features: White shaker cabinetry, sage green vertical tile backsplash, microcement range hood, barn door, vessel sink vanity, hexagon floor tile, curbless shower, continuous hardwood-style flooring
Outcome: Renovated and sold Services: Investment Property Remodeling, Kitchen Renovation, Bathroom Renovation, Interior Finishing, Design-Build
Thinking About an Investment Property Renovation?
Whether you're planning a flip, preparing a rental for market, or simply want to maximize what your property returns at resale. We'd love to be part of the conversation.
We bring the same design intelligence and construction quality to investment projects that we bring to our lifestyle renovations — focused on ROI, honest about where to spend and where to save, and accountable for the full result.
Request a Free Consultation → or call us at (248) 242-5790
We serve investment property owners throughout Ferndale, Royal Oak, Birmingham, Bloomfield Hills, West Bloomfield, Rochester Hills, Troy, and the greater Oakland County and Metro Detroit area.